November 15th, 2011


The spatial composition “Surely You’re Joking, Mr.Feynman” by Olga Treivas at Papeworks Gallery was co-curated by the Guild:

On the Post-Visual

And where you can divine, there do you hate to calculate.
– Friedrich Nietzsche, Thus Spake Zarathustra

The speed of light is faster than the speed of thought. The visual emerges and spreads more quickly than the verbal. The contemporary eye distinguishes subtle nuances in colors, textures, forms, facial expressions and landscapes. Lagging hopelessly behind the eye, brain and memory will hardly be able to reproduce the names of the artists. What has been seen cannot be classified in terms of artistic genres, for any three-dimensional object is reduced to a small flat image on a monitor.

Contemporary blogs exhibit an endless stream of the post-visual. High art is mixed with the vulgar, the abject with the lofty. Everything is accorded equal value and thus is simultaneously devalued. The techniques include mild irony, absurdity, excess, surprise, melancholy, mystery, texture, whimsy, strange combinations, collecting, and destruction of the commonplace. The purpose of all this is to seek out exotic food for reddened eyes.

The redundancy of form in virtual reality elicits a reduction of all corporeality in actual reality. Radical minimalism thrives: art has shifted into the realm of the speculative. Architecture cannot do this. In turn, it declares the absence of form through the use of glass. It redistributes energy into the area of ecology and communications. Incompleteness – blurring the boundaries of form – makes one concentrate on material, texture or ornament. A poetics of randomness is actively developed. Architecture is the slowest of the arts; an illustrated blog, the fastest. The more quickly the visual message is produced, the more formalistic, rich and ornate it is. On the contrary, the slower the creative process, the stronger the reduction, the refusal.

No theory of art in old sense of the phrase is possible. The system of the post-visual is mobile and unstable. There is no time within it, no origin or evolutionary vector. The system of the post-visual cannot be fixed at a certain point, its style, trend and technique determined. It is impossible to generalize, to establish links between phenomena: a hermetic, personal history of art is required for each object. The post-visual consists of an infinite number of subjective realities, of solitudes stunned by the roar of cosmic emptiness and ready for the future.

1064º Goldsmiths Guild

July 19th, 2011


TNP — WeWantWar from AA on Vimeo.

Video by SILA!

July 12th, 2011

Preaching to the Birds

The birdcage in the shape of romanic church of Santa Maria della Pieve in Arezzo. Was produced as a promo sample by the birdcage artisans in Arezzo (end of  XVIII century). Courtesy of Andrey and Lina Amlinsky / Berlin

July 8th, 2011

AW12 Presentations

Prls and Snowfruit launches in Tokyo, New York and Paris (February – March 2011)






May 10th, 2011

Aeroflot Style / May 2011

May 10th, 2011

L’officiel / February 2011

Sautoire Earrings (design E. Zichon) – PRLS collection

Sequence necklace (design E. Zichon) – PRLS collection

Natasha Dogadina (Rehab Shop) wearing Sautoire Earrings

Packaging of PRLS collection in editorial about Rehab Shop:

May 1st, 2011

Morning Prayer


is not size

is not weight

is not form

is not an idea

is not studied planning – IS PLANNING IN ITSELF

is not large or small – IS LARGE AND SMALL – IS GRAND

is not heavy or light – is weightless – not weighty

is not much or little – is everything

is not beginning or end – IS BEGINNING AND END – boundless

is not sense or logic – is emotionally LOGICAL

is not known is not practicable – IS ABLE TO BE EXPERIENCED

is now and before and tomorrow – IS ALWAYS

is new and old – is newer than NEW, OLDER THAN OLD

is unchangeable, is renewable, not reproducible

is not science

is not technique

is not goal

is not effectiveness

is not moderation

is not fashion

is not trend

is not fixed – is definable

is not a solution

is not a luxury – is wealth in SIMPLICITY

is intrinsically valuable

is unsubstantial substance

is corporeality begotten by spirit

is absent presence – enriching occupancy

is unconfined space within specialty

is extraordinarily ordinary

Excerpt from a text by great belgian architect

Juliaan Lampens (b. 1926)

Picture: House Van Wassenhove, Sint-Martens-Latem, 1974

May 1st, 2011

The True Story of How We Became the Jewelers: coming soon!

May 1st, 2011

Battle of Hastings

Composition Battle of Hastings by Kiril Ass & Anna Ratafyefa. 24 March 2011 / Mel Gallery / Moscow

Pictures from the opening by Maxim Ksuta

Video by Igor Shmelev / Firma Films

March 24th, 2011

1066 AC